In 2006, Alison (not Julie) got on her bike to meet some music industry friends at a restaurant called Julie’s. Over dinner, they dreamt up a future vision where festivals were powered by solar, flower-covered venues were off-grid, museums were community energy providers and artists were united as beacons for change.
This vision became Julie’s Bicycle, and 17 years later, we are a thriving organisation serving the creative community.
- For COP27, JB joined forces with Climate Heritage Network (CHN) and International Indigenous Women’s Network (FIMI) to present a series of events as part of Resilience Hub’s Arts, Culture, Antiquities and Heritage theme.
- We welcomed over 400 attendees to join us for JB’s flagship summit We Make Tomorrow which returned.
- JB launched the Climate Justice Hub.
- JB helped publish the UK’s first review of the Creative Industries and Net Zero.
- We delivered our first Creative Climate Leadership programme in Canada.
- JB delivered the Culture: The Missing Link to Climate Action event at the COP26 climate talks.
- We partnered with the British Council’s Climate Connection programme in the lead up to COP26.
- Julie’s Bicycle Europe in partnership with Native Events, Ireland, was launched.
- Our CG Tools were licensed in Canada and Ireland.
- We delivered our first Colour Green Lab training programme for people of colour working in the arts.
- We published the Manchester Arts Sustainability Team MAST 10 year report.
- We supported IMPALA to launch their sustainability programme and climate charter, which became a cornerstone of the Music Climate Pact.
- JB ran the We Make Tomorrow summit.
- The Art of Zero carbon footprint study of global visual arts was published, thanks to AKO foundation.
- We launched our Creative Climate Chats series during the first COVID-19 lockdown.
- Vision2025 The Show Must Go On report on UK festival industry impacts, (2nd edition) was published.
- We delivered a letter to the Department of Culture, Media and Sport advocating for a green and just recovery from COVID-19.
- In collaboration with University of Bristol, we executed an in-depth digital artwork footprint study for Olafur Eliasson’s EarthSpeakr.
- We launched The Colour Green podcast series, hosted by Baroness Lola Young.
- Music Declares Emergency (MDE) began, with JB as part of the working group.
- Onassis Stegi Cultural Centre, Athens, was awarded Best Newcomer at our Creative Green awards and launched Onassis Stegi Goes Green, a series of green practices to reduce its carbon footprint.
- Two new strands of our Arts Council England environmental programme began: Accelerator and Spotlight.
- Season for Change, a campaign and programme inspiring urgent and inclusive climate change action launched, in partnership with Arts Admin.
- In collaboration with World Cities Culture Forum and as an EU ROCK project partner, we created a city-support programme.
- Lyric Hammersmith became one of the first theatres to achieve our 5 star Creative Green certification rating.
- Our Seven Creative Climate Trends of innovative practice launched.
- JB launched the Creative Green Awards to recognise creative organisations’ outstanding commitment to sustainability.
- We published the Manchester Arts Sustainability Team MAST 5 year report.
- Our Museums’ Environmental Framework was produced.
- Extending our policy work, JB launched its first programme with World Cities Culture Forum.
- The Powerful Thinking Smart Energy Guide for events (2nd edition) went live.
- JB launched the first Creative Climate Leadership development programme, receiving over 200 applications from 40 countries. The first courses took place in Wales and Slovenia in 2017, with subsequent courses in Arizona, and Sweden
- Together with the Europe Jazz Network ‘Take The Green Train’ programme, we supported an ‘action research’ green train tour for saxophonist Evan Parker.
- Our Creative Green Tools were translated into 7 languages, as part of the European EE MUSIC project.
- We produced A Letter to Leaders, gathering over 350 signatures from creatives supporting the Paris Agreement.
- Coinciding with the COP21 climate talks, we supported the production of the public artwork Ice Watch.
- We launched Fit for the Future guide on investing in environmentally sustainable buildings.
- We also aided the Europe Jazz Network to create a Green Manifesto for its members.
- The Show Must Go On report was published, on UK festival industry environmental impacts.
- JB produced its first research report in partnership with the International Federation of Arts Councils and Culture Agencies (IFACCA).
- Our cultural sector benchmarks were recognised by The Chartered Institute of Building Services Engineers (CIBSE).
- JB published the first edition of the Powerful Thinking guide to smart energy for events and festivals.
- We partnered with Live Performance Australia to licence the Creative Green Tools.
- A sustainability partnership with the BAFTA Albert consortium was announced.
- We released the outcomes from our first Creative Climate Census – a survey of 337 arts leaders.
- After consultation with set designers and production professionals, the Sustainable Production Guide was published.
- We joined the Green Art Lab Alliance (GALA) international consortium to promote sustainable interventions across Europe.
- JB’s flagship Arts Council England Environmental Programme was launched and ACE became the first cultural body to make environmental reporting and policy part of its funding agreements.
- We kicked-off our Creative Green certification scheme for creative organisations.
- JB established a partnership with the Broadway Green Alliance, USA.
- The Manchester Arts Sustainability Team (MAST) was created with funding for two-years of our support.
- We founded the International Green Theatre Alliance, an international initiative to help theatres respond to the challenges of transitioning to a low-carbon economy.
- We launched the Powerful Thinking steering group for better energy use at festivals and events in partnership with Shambala Festival, Festival Republic, and more.
- We launched Moving Arts Volume one and Volume two comprising in-depth research on the impacts of touring for bands, theatres, and orchestras.
- JB launched the Creative Green carbon calculator Tools.
- We pioneered a Green Guides series for the creative industries with the London Mayor’s Culture Office.
- Creative Carbon Scotland makes environmental reporting a funding requirement, with JB’s support.
- We published the Reducing Emissions of CD Packaging research – in partnership with Arup.
- Our first comprehensive resource, First Step: UK Music Industry Greenhouse Gas Emissions was released, working with over 100 companies across the music business supply chain. Our research with Oxford University demonstrated that the UK music market was then responsible for approximately 540,000 tonnes CO2e annually.
- We also announced our first consultancy project with Faber and Faber.
- Partnering with Oxford University’s Environmental Change Institute, our first project set out to calculate the carbon footprint of the UK music industry, establishing a partnership with Oxford University’s Environmental Change Institute.
PICTURES (from top to bottom): Header – Leonid Tishkov’s ‘Journey of the Private Moon’ c/o Private Moon Studio; // 2021: Ed Hawkins and Love Sssega at COP26 – Photographer: Gaelle Beri; // 2020: We Make Tomorrow participants – Photographer: James Allan; // 2019: Camden People’s Theatre’s Fog Everywhere performers at The Colour Green podcast launch – Photographer: Angela Dennis; // 2018: Season for Change illustration by Lily Kong; // 2017: Creative Green awards winners – Photographer: James Allan; // 2016: JB’s Sholeh Johnson leading a workshop – Photographer: Studio Cano; // 2015: JB’s Lucy Latham leading a workshop – Photographer: Alick Cotterrill; // 2014: Sustaining Creativity Lab participants – Photographer: James Allan; // 2013: Sustaining Creativity Lab participants – Photographer: James Allan; // 2012: JB workshop participants – Photographer: James Allan; // 2011: JB workshop participants – Photographer: James Allan; // 2010: Sustaining Creativity Lab performers – Photographer: James Allan; // 2009: Norfolk & Norwich festival performance – Photo credit: JMA photography; // 2008: Shambala festival performance – Photo credit: Danny North; // 2007: Puppetry performance. Photographer credit: Contact, Manchester